ADvX Frames: Our unique Utras ADvX Frames are constructed from a Swiss Engineered, ultra-flexible TR90 material. They are super lightweight, non-slip, non-abrasive, and hypoallergenic.
HDomeTM (High Definition Dome) lenses: The cutting-edge HDomeTM lenses are curved in both vertical and lateral plains.
Discover the finest Ultra sunglasses with REVO-coated lenses developed by NASA for enhanced clarity and contrast viewing. The Ultras sunglasses are 100% UV protection, anti-glare, and CAT 3 rated.
Performance eye wear: Designed by sportsmen, for sportsmen. ‘Effortlessly comfortable, exceptional clarity, unhindered field of vision and insurmountable quality’.
Light & Flexible Frames
HDo Lenses
Lifetime On All Frames
Rubber Tipped Ear Pieces
Effortless Comfort
Triple-Layer Protection
Enhanced Vision
Water Just Glides Off
We are so confident in the quality of our products, that we guarantee them … For Life!
The 30 South lifetime guarantee applies to all our frames and covers manufacturing defects and accidental breakage.
The 30 South lifetime guarantee does not cover lens scratches, loss, theft or breakage due to clear misuse. See the T&Cs here for more details.